What is Captivate?
Captivate captures audience attention by leveraging multiple marketing strategies without the hassle of creating multiple campaigns. Think of it as a multi-facet campaign, built into one rich, engaging ad unit.
Captivate is fully customizable to your unique needs:
- Integrate real-time feeds from Facebook, Twitter, Flikr, YouTube and Vimeo
- Allow downloading of couponing barcodes
- Provide a store locator
- Enable interactive games
- Sell products
- Conduct surveys
- Host lead forms
- Collect data
- Run contests
- Collect charitable/political donations
…all this in one ad unit.
Captivate has been designed for flexibility in delivery as well:
- 300×250 and 300×600 ad sizes provide massive reach and distribution options, ensuring your brand gets the exposure you require
- Need a larger SOV? Captivate can also expand to provide a deeper, more pervasive page experience
- Behavioral targeting, contextual targeting, custom channels, custom audiences available